43 Ways To Promote Your App

  1. Write a captivating, yet desciptive app name helps your app stand out.
  2. Create an attractive app icon that will stick out in the app store.
  3. Research your marketing to find the best keywords for your app (ASO).
  4. Write an app store description that attracts users to install your app.
  5. Add screenshots to your app store listing that point out the key features on your app.
  6. Research your app category to work out the best day to launch your app.
  7. Free apps attract more users, consider a free app with in-app monetisation.
  8. Give away promo codes for you paid app so user can try it and tell their friends.
  9. Ask your friends to share your app on Facebook and Twitter.
  10. Be active in forums within your market, direct people to your app to solve their problem.
  11. Create a Facebook Page to Promote Your App.
  12. Create a Twitter Profile to Promote Your App.
  13. Create YouTube videos demostrating how your app works.
  14. Allow users to share information within your app on Facebook, Twitter, Pinterest or other social media sites
  15. Ask your friends to install the app and leave a good app store review and rating.
  16. Encourage users to review your app sing in-app messages, as reviews and ratings attract new users for your app.
  17. Submit you App to App review sites (include paid app review sites in you have the marketing budget).
  18. Use paid search marketing (like Google Adwords) and target keywords that are relevant to your app.
  19. Advertise on Facebook by targeting similar apps that users liked on Facebook.
  20. Advertise on relevant Twitter profiles using Sponsored Tweets.
  21. Use in-app mobile ad networks to promote your app.
  22. Promote your app in your email signature to include in every email you send.
  23. Test different prices for your paid app to find the sweet spot in the market.
  24. Write a press release and use a press release distribution service to get the word out
  25. Send a copy of the press release to your local newspaper or online news sites
  26. Arrange for someone popular to endorse your app.
  27. Get your app featured on app the day sites.
  28. Get your app featured on paid-apps-gone free sites if you change your app from paid to free.
  29. Offer to write guest posts on blogs talking about your experience developing a mobile app.
  30. Offer to demo your app at trade shows or related events.
  31. Reach out to app reviewers or tech writers to pitch them you app.
  32. Submit your app to multiple app directories like appolocious.
  33. Submit your app to various app stores (many android apps can be uploaded to Amazon without any changes.
  34. Distribute flyers, stickers or other promotional material at related event or just in your local area.
  35. Use Fiverr to find creative Ways to Promote Your App.
  36. Collaborate with other developers to cross-promote your apps.
  37. Cross-promote your own app within other apps you have created leverage the installed user base.
  38. Join indie developer groups online as they often help to cross promote each others apps.
  39. Throw a launch party to celebrate the release of your app and attract attention.
  40. Run a pre-launch marketing campaign to tell users about yoru app well before the launch.
  41. Promote your app on your business cards.
  42. Use QR Codes on your marketing material so people can easily scan the code with their phone and go straight to the app store download page.
  43. Create marketing merchandise to promote your app like T-shirts and hats.